New brand identity
The brief was to create a brand identity for Phenotypeca, who are creating a new era in Recombinant Proteins by applying proprietary QTL technology to create recombinant protein therapeutics (biosimilars), vaccines & cosmeceutical ingredients.
The logo design is inspired by rational yeast strain engineering, which contributed to the development of the company founders' technology that enabled the manufacture of a new generation of recombinant protein therapeutics.